Dog on the Pitch
Dog on the Pitch is an exciting new venture of football expert and entrepreneur Robert Lee and artist wife Jane Lee McCracken whose booming business in collectable football shirts was in need of an engaging brand identity. They approached us to take their creative ideas and bring them to life as a brand that captures the passion for football history in a contemporary fashion. We designed the logo in a range of colours and formats to suit different applications across all media. As part of our branding package we produced a small and easy to follow user guide to assist them in the consistent use of their visual identity.